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Cable.RF: Key Highlights from Conferences and Forums in 2025
In 2025, the Cable.RF team continued systematic participation in professional industry and digital events. This is an essential part of our development: as one of the leading online platforms for wholesale electrical and general industrial products in Russia and the CIS countries, it is crucial for us to stay up to date with key market changes, technological trends, and best practices in sales and e-commerce.
Below is a brief summary of the key events attended by our team.
TECH WEEK-2025 (Moscow):
Digital technologies, automation, and AI trends
Our colleagues from Cable.RF attended TECH WEEK-2025, one of the largest conferences in the field of digital technologies and automation. The program featured presentations by leading experts, practical case studies, discussions on artificial intelligence trends, and new business tools.
Notably, some employees were able to attend the forum thanks to their success in the internal sales department ranking. This approach not only motivates the team but also helps scale best practices within the company, brought back from industry events.
“Metal-Expo 2025”
(St. Petersburg): supply development and new business areas
In 2025, Cable.RF expanded its business activities, actively developing a metal products division. Therefore, participation in “Metal-Expo 2025” was especially relevant and practice-oriented for us.
The exhibition brought together thousands of professionals and key representatives of the metallurgical industry. Our team used the platform as efficiently as possible: meeting potential suppliers, analyzing promising product categories, and building a contact base for future partnerships and assortment expansion.
Neo-Commerce (Moscow):
Balancing marketplaces and proprietary sales channels
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Cable.RF took part in the professional conference Neo-Commerce, dedicated to e-commerce and commercial strategy development. The central topic was finding a balance between marketplaces and proprietary sales channels, as well as efficiency management in a rapidly changing digital environment.
The event was attended by specialists from the contextual advertising, sales, and category management departments. Discussions focused on business process automation, team efficiency improvement, channel performance management, and collaboration development.
iPROsales 2025 (St. Petersburg): best sales practices and experience exchange
At the closed conference iPROsales 2025, Cable.RF was represented by the Head of Sales Department, Nadezhda Chekareva. Participants — key players in wholesale and retail trade, DIY, and online sales — discussed current trends, business development tools, and practices for improving the effectiveness of commercial teams.
Contacts for cooperation
Cable.RF is open to professional dialogue and partnership initiatives. For publications, information cooperation, and comments, please contact: press@cable.ru
Contacts:
Sabina Duvayarova — Public Relations Specialist
E-mail: s.duvayarova@cable.ru
Tel.: +7 (495) 646-08-58, 8 (800) 333-11-48
PR Department extension — 5210
